Nabeela d'sa marketing manager, stafford global since sttafford moved to the inbound methodology in 2016, he has B2c Email List achieved optimal results; before applying educational marketing strategies from the inbound methodology, the time that had to pass to convert traffic into enrolled students was 8 months. After B2c Email List being inbound that time was reduced to 100 days. Their traffic increased by 11% . You are getting about 1,500 leads a month . 65% of your students have been acquired from your website impact s an educational institution with a distance modality, it is located in brazil and has two centers in são paulo. It was founded in 1988 with the intention of preparing more people in the area of information technology.
Due to its B2c Email List good position in the market, impacta presented a fairly good database for 2015, but it did not take them long to realize that a good part of that database was being lost due to the cancellation of subscriptions. They b2c email listquickly realized that the root of the problem was that they were not treating each person in their database correctly; that is, they were not carrying out educational marketing strategies in a segmented way and consequently they were losing the possibility of gaining more enrolled students.
The solution that B2c Email List impacta found was to use a method that would allow it to direct its educational marketing strategies in a segmented way, so it decided to create automation flows to guide potential B2c Email List students in the purchase process , and thus speed up their purchase decision. , and of course enroll with impacta. By applying marketing automation, impacta not only has access to the email, name and telephone number of the lead, but can also see the entire path traveled during their stage as a potential client. That undoubtedly helped him improve his educational marketing strategies, and the rest of the actions from there were, of course, more personalized .